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Entrepreneurship

Analysis and advice on new fashion ventures, including key lessons for entrepreneurs.

These Brands Broke Out in 2020. What’s Next?

Young businesses that accelerated during the pandemic are embracing wholesale and staffing up to keep momentum going as consumer habits change.

These Brands Broke Out in 2020. What’s Next?

Young businesses that accelerated during the pandemic are embracing wholesale and staffing up to keep momentum going as consumer habits change.


The Rise and Rise of Maximilian Davis

The breakout designer is part of a new generation of fast-rising fashion stars who are breathing new life into London’s creative scene.

The Rise and Rise of Maximilian Davis

The breakout designer is part of a new generation of fast-rising fashion stars who are breathing new life into London’s creative scene.


Parade Takes On Victoria’s Secret

The direct-to-consumer lingerie upstart is entering the critical bra category with $10 million of new funding and unique grip on the consumer psyche of Generation-Z. Could it be the one to finally unseat the industry’s dominant player?

Parade Takes On Victoria’s Secret

The direct-to-consumer lingerie upstart is entering the critical bra category with $10 million of new funding and unique grip on the consumer psyche of Generation-Z. Could it be the one to finally unseat the industry’s dominant player?


Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses

For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.

Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses

For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.


Rethinking the Fashion Rental Model for the Post-Pandemic Era

Rent the Runway chief executive Jennifer Hyman shares her strategy for making the fashion rental model work as retail, restaurants and workplaces slowly begin to re-open.

Rethinking the Fashion Rental Model for the Post-Pandemic Era

Rent the Runway chief executive Jennifer Hyman shares her strategy for making the fashion rental model work as retail, restaurants and workplaces slowly begin to re-open.


Why So Many Fashion Brands Are Launching Right Now

Entrepreneurs have founded tens of thousands of new retail businesses during the pandemic, sensing an opportunity amid the upheaval. What will it take for these new brands and stores to succeed?

Why So Many Fashion Brands Are Launching Right Now

Entrepreneurs have founded tens of thousands of new retail businesses during the pandemic, sensing an opportunity amid the upheaval. What will it take for these new brands and stores to succeed?


Rethinking Rental in a Crisis

Rent the Runway chief executive Jennifer Hyman told BoF VOICES her strategy to make the rental model work post-pandemic.

Rethinking Rental in a Crisis

Rent the Runway chief executive Jennifer Hyman told BoF VOICES her strategy to make the rental model work post-pandemic.


Is Insider Support Still Important to Outsider Designers?

For independent brands operating outside America’s traditional fashion system, the upheaval of the past year has come with newfound support from traditional gatekeepers. But in a fast-changing fashion market, is this really the path to success?

Is Insider Support Still Important to Outsider Designers?

For independent brands operating outside America’s traditional fashion system, the upheaval of the past year has come with newfound support from traditional gatekeepers. But in a fast-changing fashion market, is this really the path to success?


How Designer Sindiso Khumalo Made 2020 a Breakout Year

The South African LVMH Prize finalist is among a cohort of up-and-coming designers reimagining the way fashion does business, with a focus on sustainable, values-driven growth.

How Designer Sindiso Khumalo Made 2020 a Breakout Year

The South African LVMH Prize finalist is among a cohort of up-and-coming designers reimagining the way fashion does business, with a focus on sustainable, values-driven growth.


America’s Designer ‘Darlings’ Go Corporate

Once hellbent on building their own luxury labels, a growing number of the country’s top talents are instead snapping up full-time roles at mass brands.

America’s Designer ‘Darlings’ Go Corporate

Once hellbent on building their own luxury labels, a growing number of the country’s top talents are instead snapping up full-time roles at mass brands.


How to Build a Successful Start-Up Board

Alongside founders and investors, independent directors can play a key role on a young company’s board, helping to shape strategy with insights and advice based on their own experiences.

How to Build a Successful Start-Up Board

Alongside founders and investors, independent directors can play a key role on a young company’s board, helping to shape strategy with insights and advice based on their own experiences.


The BoF Podcast: Tory Burch on Finding Purpose in Female Empowerment

The American designer talks to Tim Blanks about how fashion businesses can be advocates for change.

The BoF Podcast: Tory Burch on Finding Purpose in Female Empowerment

The American designer talks to Tim Blanks about how fashion businesses can be advocates for change.