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Entrepreneurship

Analysis and advice on new fashion ventures, including key lessons for entrepreneurs.

Start-Up School | Chapter 2: Fund Your Business for Growth

A few lucky founders have all the money they need to launch their business. Everyone else needs outside funding. Founders must consider not only how much cash they need to raise, but which investors to bring in, and on what terms.

Start-Up School | Chapter 2: Fund Your Business for Growth

A few lucky founders have all the money they need to launch their business. Everyone else needs outside funding. Founders must consider not only how much cash they need to raise, but which investors to bring in, and on what terms.


Start-Up School | Chapter 3: Find Product-Market Fit

Matching a great product to a big market can only happen through continual experimentation, iteration and incorporation of customer feedback.

Start-Up School | Chapter 3: Find Product-Market Fit

Matching a great product to a big market can only happen through continual experimentation, iteration and incorporation of customer feedback.


Start-Up School | Chapter 4: Identify Your Target Customer

Founders must have a clear vision of their target customer, backed by a mix of intuition and data. Understanding who will buy a product forms the basis of nearly every business decision, from marketing strategy and pricing, to whether and where to open stores.

Start-Up School | Chapter 4: Identify Your Target Customer

Founders must have a clear vision of their target customer, backed by a mix of intuition and data. Understanding who will buy a product forms the basis of nearly every business decision, from marketing strategy and pricing, to whether and where to open stores.


Start-Up School | Chapter 5: Build Your Culture as You Grow

There is no set template for the ‘right’ company culture. Each company needs to define its own culture in line with its business strategy and values. But how can companies maintain and develop culture as they scale?

Start-Up School | Chapter 5: Build Your Culture as You Grow

There is no set template for the ‘right’ company culture. Each company needs to define its own culture in line with its business strategy and values. But how can companies maintain and develop culture as they scale?


Start-Up School | Chapter 6: Scale Your Business Carefully

Every business has its own path to scale, from a fledgling start-up into a global brand. However, there are a handful of common challenges every brand must face, including hiring, growing the supply chain, market expansion and marketing.

Start-Up School | Chapter 6: Scale Your Business Carefully

Every business has its own path to scale, from a fledgling start-up into a global brand. However, there are a handful of common challenges every brand must face, including hiring, growing the supply chain, market expansion and marketing.


Introducing the BoF Start-Up School

Today, we are pleased to release Start-Up School, a resource composed of detailed practical advice on topics ranging from fundraising to finding product-market fit to planning an exit; along with tools, templates and frameworks.

Introducing the BoF Start-Up School

Today, we are pleased to release Start-Up School, a resource composed of detailed practical advice on topics ranging from fundraising to finding product-market fit to planning an exit; along with tools, templates and frameworks.


‘Modern Entrepreneurs’ Serena Williams and Huda Kattan Are BoF's Newest Cover Stars

Dramatic changes in the business landscape have made entrepreneurship a truly global phenomenon. But what does it take to build a successful venture in today’s turbulent yet opportunity-rich world?

‘Modern Entrepreneurs’ Serena Williams and Huda Kattan Are BoF's Newest Cover Stars

Dramatic changes in the business landscape have made entrepreneurship a truly global phenomenon. But what does it take to build a successful venture in today’s turbulent yet opportunity-rich world?


The BoF Podcast: Michèle Lamy, a Life in Extreme Style

The singular personality joined BoF’s editor-at-large Tim Blanks at VOICES to discuss her nomadic approach to creative pursuits.

The BoF Podcast: Michèle Lamy, a Life in Extreme Style

The singular personality joined BoF’s editor-at-large Tim Blanks at VOICES to discuss her nomadic approach to creative pursuits.


Founder or Freelancer: How to Succeed in Business as a Solo Act

Just because you’ve started a company — or gone freelance — doesn’t mean you know anything about how to actually make it work. Sarah Brown gets advice from the pros on how to hone the hustle and set yourself up for success.

Founder or Freelancer: How to Succeed in Business as a Solo Act

Just because you’ve started a company — or gone freelance — doesn’t mean you know anything about how to actually make it work. Sarah Brown gets advice from the pros on how to hone the hustle and set yourself up for success.


How Shoes Became Venture Capital's Favourite Accessory

Online shoe brands like Allbirds, Rothy’s and Birdies are growing sales by developing one really popular style and pushing it hard. Is this business model sustainable?

How Shoes Became Venture Capital's Favourite Accessory

Online shoe brands like Allbirds, Rothy’s and Birdies are growing sales by developing one really popular style and pushing it hard. Is this business model sustainable?


French Consumer Confidence Falls to Lowest in Three Years

Concerns over unemployment and inflation caused by rising oil prices makes French consumer confidence take a tumble.

French Consumer Confidence Falls to Lowest in Three Years

Concerns over unemployment and inflation caused by rising oil prices makes French consumer confidence take a tumble.


Drive Episode 2: Diane von Furstenberg on Building a Business in a Man’s World

In episode two of BoF’s new podcast series Drive, delivered by DHL, the entrepreneur shares the highs and the lows of her 45-year career, and how she used factory scraps to create the first iconic wrap dress while pregnant.

Drive Episode 2: Diane von Furstenberg on Building a Business in a Man’s World

In episode two of BoF’s new podcast series Drive, delivered by DHL, the entrepreneur shares the highs and the lows of her 45-year career, and how she used factory scraps to create the first iconic wrap dress while pregnant.