Exclusive: Deciem to Relaunch The Chemistry Brand
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.

Dries Van Noten, Charlotte Tilbury, Byredo… While reinforcing its position in designer fragrances, the Spanish owner of Paco Rabanne and Jean Paul Gaultier has diversified its business with an acquisition spree. CEO Marc Puig unpacks the strategy.

Dries Van Noten, Charlotte Tilbury, Byredo… While reinforcing its position in designer fragrances, the Spanish owner of Paco Rabanne and Jean Paul Gaultier has diversified its business with an acquisition spree. CEO Marc Puig unpacks the strategy.

Following a $6 million Series A funding round, the sunscreen brand prepares to move past its club of creative clientele and reach the masses.

Following a $6 million Series A funding round, the sunscreen brand prepares to move past its club of creative clientele and reach the masses.

The oldest members of the youngest generation turn 13 this year. Like Gen-Zers and millennials before them, they’re already being defined by a fresh set of beliefs, aesthetics and attitudes.

The oldest members of the youngest generation turn 13 this year. Like Gen-Zers and millennials before them, they’re already being defined by a fresh set of beliefs, aesthetics and attitudes.

The makeup artist-turned-founder wants to fly solo with her second act: clean makeup range, Jones Road. Can she?

The makeup artist-turned-founder wants to fly solo with her second act: clean makeup range, Jones Road. Can she?

To break into the hard-to-penetrate American market, British-born DTC upstarts are embracing wholesale and investing in US-centric marketing channels.

To break into the hard-to-penetrate American market, British-born DTC upstarts are embracing wholesale and investing in US-centric marketing channels.

Amidst a battle over the meaning of “natural” and “clean” beauty, the Estée Lauder-backed skincare brand is betting on lab-grown ingredients to propel its growth.

Amidst a battle over the meaning of “natural” and “clean” beauty, the Estée Lauder-backed skincare brand is betting on lab-grown ingredients to propel its growth.

Hirons is arguably the most important figure in British beauty, but she’ll test the limit of her authority as she transitions from skin care expert to brand founder with her new line Skin Rocks.

Hirons is arguably the most important figure in British beauty, but she’ll test the limit of her authority as she transitions from skin care expert to brand founder with her new line Skin Rocks.

The TikTok filter went viral this week, further distorting our perceptions of reality.

The TikTok filter went viral this week, further distorting our perceptions of reality.

An analysis of consumers in the United Arab Emirates and Saudi Arabia from BoF Insights reveals what’s at stake for both local and global brands in an industry in the midst of vast change.

An analysis of consumers in the United Arab Emirates and Saudi Arabia from BoF Insights reveals what’s at stake for both local and global brands in an industry in the midst of vast change.

The Gucci owner has hired former Estée Lauder executive Raffaella Cornaggia to lead its new beauty division, echoing the formation of the group’s eyewear unit in 2014. Why now for beauty and does this mean the beginning of the end of the licensing model for luxury brands?

The Gucci owner has hired former Estée Lauder executive Raffaella Cornaggia to lead its new beauty division, echoing the formation of the group’s eyewear unit in 2014. Why now for beauty and does this mean the beginning of the end of the licensing model for luxury brands?

E.l.f.’s story is about how an upstart-turned-industry juggernaut brought its growth ambitions to life, with some tough lessons along the way.

E.l.f.’s story is about how an upstart-turned-industry juggernaut brought its growth ambitions to life, with some tough lessons along the way.

Glossier entering Sephora is analogous to LeBron James joining the Miami Heat in 2010. Hear me out.

Glossier entering Sephora is analogous to LeBron James joining the Miami Heat in 2010. Hear me out.
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.
The diamond company produced less than 22 million carats last year, down from almost 35 million in 2022.
L’Oréal is in advanced talks to acquire a majority stake in Bare Anatomy parent Innovist sources told The Economic Times India.
The Italian fashion house cautioned the war is reducing visibility on demand in the Middle East, which accounts for 7 percent of its sales, though all stores are currently open in the region.
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
The mention of a forked economy by the head of America’s largest department store signals a heightened wariness that middle-income Americans will continue to spend at the same pace.
The decision from Paris’ Court of Appeal marked a win for the fast-fashion giant after a scandal over sex dolls resembling children for sale on its site.
The embattled Covergirl owner has appointed five new independent directors amidst a wider leadership and company shakeup.