Exclusive: Deciem to Relaunch The Chemistry Brand
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.
event
Latest News & Analysis
Luxury
What You Will Learn at VOICES 2021
Explore the core themes and reserve your spot to attend BoF’s annual gathering for big thinkers.
What You Will Learn at VOICES 2021
Explore the core themes and reserve your spot to attend BoF’s annual gathering for big thinkers.
Technology
The Opportunity in Digital Fashion and Avatars
Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.
The Opportunity in Digital Fashion and Avatars
Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.
Luxury
Platon, Law Roach, Indya Moore and Vivian Hunt to Speak at VOICES 2021
They join an exciting and inspirational group of speakers at BoF’s Annual Gathering for Big Thinkers to be held from Dec. 1 to 3, 2021. Reserve your spot to join the livestream today.
Platon, Law Roach, Indya Moore and Vivian Hunt to Speak at VOICES 2021
They join an exciting and inspirational group of speakers at BoF’s Annual Gathering for Big Thinkers to be held from Dec. 1 to 3, 2021. Reserve your spot to join the livestream today.
Luxury
BoF Live: Gabriela Hearst in Conversation with Tim Blanks
Join BoF’s editor-at-large Tim Blanks in conversation with designer Gabriela Hearst on the evolution of Chloé, sustainability and fashion after Covid-19.
BoF Live: Gabriela Hearst in Conversation with Tim Blanks
Join BoF’s editor-at-large Tim Blanks in conversation with designer Gabriela Hearst on the evolution of Chloé, sustainability and fashion after Covid-19.
ADVERTISEMENT
Technology
How to Leverage Livestreaming
In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.
How to Leverage Livestreaming
In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.
Workplace & Talent
How Fashion Can Compete With Tech for Executive Talent
Please join us for our latest online BoF Professional Members event featuring BoF’s Sheena Butler-Young in discussion with Adrienne Lofton of Google and Caroline Pill of executive placement firm Kirk Palmer Associates as they explore how fashion can regain its allure to attract the best and brightest talent.
How Fashion Can Compete With Tech for Executive Talent
Please join us for our latest online BoF Professional Members event featuring BoF’s Sheena Butler-Young in discussion with Adrienne Lofton of Google and Caroline Pill of executive placement firm Kirk Palmer Associates as they explore how fashion can regain its allure to attract the best and brightest talent.
News & Analysis
Vivienne Westwood, Tommy Hilfiger, Janaya Future Khan and Christian Louboutin to Speak at VOICES 2021
BoF VOICES is returning this year from December 1- 3 with speakers from the worlds of technology, business, politics, finance, science, health & wellness, philanthropy, activism — and, of course, fashion.
Vivienne Westwood, Tommy Hilfiger, Janaya Future Khan and Christian Louboutin to Speak at VOICES 2021
BoF VOICES is returning this year from December 1- 3 with speakers from the worlds of technology, business, politics, finance, science, health & wellness, philanthropy, activism — and, of course, fashion.
Luxury
The Future of Virtual Fashion
This year has seen a surge in interest around NFTs and the metaverse as the worlds of crypto and gaming collide. Fashion brands are working to understand what role they can play in this new era of the internet. For our latest online BoF Professional Membership event, please join BoF’s Marc Bain and Brian Baskin along with Charli Cohen, a designer of digital and physical clothing, and Jeff Carvalho, co-founder of Highsnobiety and tech advisory Burrata Corp, as they explore fashion’s digital future in this online.
The Future of Virtual Fashion
This year has seen a surge in interest around NFTs and the metaverse as the worlds of crypto and gaming collide. Fashion brands are working to understand what role they can play in this new era of the internet. For our latest online BoF Professional Membership event, please join BoF’s Marc Bain and Brian Baskin along with Charli Cohen, a designer of digital and physical clothing, and Jeff Carvalho, co-founder of Highsnobiety and tech advisory Burrata Corp, as they explore fashion’s digital future in this online.
ADVERTISEMENT
Retail
Why Price Inflation Is Coming to Fashion
For the first time in a decade, fashion brands are raising prices and pulling back on discounting. A combination of booming sales and historic supply chain disruptions are behind the shift. But will it last? Join Intermix CEO Jyothi Rao; BMO Capital Markets managing director, equity research Simeon Siegel; and BoF’s Brian Baskin and Alexandra Mondalek to learn more.
Why Price Inflation Is Coming to Fashion
For the first time in a decade, fashion brands are raising prices and pulling back on discounting. A combination of booming sales and historic supply chain disruptions are behind the shift. But will it last? Join Intermix CEO Jyothi Rao; BMO Capital Markets managing director, equity research Simeon Siegel; and BoF’s Brian Baskin and Alexandra Mondalek to learn more.
Workplace & Talent
Why Fashion Needs Chief Brand Officers
During this exclusive online event for BoF Professional Members, BoF reporter Sheena Butler-Young is joined by Ana Andjelic of Banana Republic, Kyle Rudy of Kirk Palmer Associates and Lisa Butkus of Hanold Associates to explore the rise of the CBO.
Why Fashion Needs Chief Brand Officers
During this exclusive online event for BoF Professional Members, BoF reporter Sheena Butler-Young is joined by Ana Andjelic of Banana Republic, Kyle Rudy of Kirk Palmer Associates and Lisa Butkus of Hanold Associates to explore the rise of the CBO.
Marketing
How Brands Can Leverage the Power of Social Media
In this exclusive online event for BoF Professional Members, join BoF reporter Alexandra Mondalek as she explores the new risks and rewards of brands’ social media strategies with Lissy von Schwarzkopf of Karla Otto, Sara Menouni of Ykone and Sophie Abrahamsson of Bambuser.
How Brands Can Leverage the Power of Social Media
In this exclusive online event for BoF Professional Members, join BoF reporter Alexandra Mondalek as she explores the new risks and rewards of brands’ social media strategies with Lissy von Schwarzkopf of Karla Otto, Sara Menouni of Ykone and Sophie Abrahamsson of Bambuser.
Retail
How To Create Loyalty With Customers Through Gamification
Brands are revamping their loyalty programmes to reward shoppers for everything from reading marketing emails to making a TikTok clip. These casino-like tactics are having a big impact on sales. Exclusively for BoF Professional members, a host of experts discuss the emergence of ‘gamification’ as a new customer loyalty strategy.
How To Create Loyalty With Customers Through Gamification
Brands are revamping their loyalty programmes to reward shoppers for everything from reading marketing emails to making a TikTok clip. These casino-like tactics are having a big impact on sales. Exclusively for BoF Professional members, a host of experts discuss the emergence of ‘gamification’ as a new customer loyalty strategy.
The News in Brief
De Beers Makes Sweeping Cuts to Its Elite Diamond-Buying Club
The diamond company produced less than 22 million carats last year, down from almost 35 million in 2022.
L’Oréal India in Talks to Acquire Beauty Company Innovist
L’Oréal is in advanced talks to acquire a majority stake in Bare Anatomy parent Innovist sources told The Economic Times India.
Zegna Chairman Says War Has Clouded Visibility of Demand in Middle East
The Italian fashion house cautioned the war is reducing visibility on demand in the Middle East, which accounts for 7 percent of its sales, though all stores are currently open in the region.
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Macy’s CEO Points to E-Shaped Economy, Signalling Consumer Shift
The mention of a forked economy by the head of America’s largest department store signals a heightened wariness that middle-income Americans will continue to spend at the same pace.
France’s Bid to Suspend Shein’s Marketplace Rejected by Appeals Court
The decision from Paris’ Court of Appeal marked a win for the fast-fashion giant after a scandal over sex dolls resembling children for sale on its site.
Coty Announces Board Revamp
The embattled Covergirl owner has appointed five new independent directors amidst a wider leadership and company shakeup.