De Beers Makes Sweeping Cuts to Its Elite Diamond-Buying Club
The diamond company produced less than 22 million carats last year, down from almost 35 million in 2022.
e-commerce
Beauty
Inside the Indian Beauty Retail Wars
The battle for exclusive international beauty launches is intensifying as Nykaa, Tira and more set their eyes on expansion.
Inside the Indian Beauty Retail Wars
The battle for exclusive international beauty launches is intensifying as Nykaa, Tira and more set their eyes on expansion.
Technology
Is Generative AI the New Fashion-Tech Bubble?
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Is Generative AI the New Fashion-Tech Bubble?
The extraordinary expectations placed on the technology have set it up for the inevitable comedown. But that’s when the real work of seeing whether it can be truly transformative begins.
Beauty
What Ban? Brands Double Down on TikTok Shop
Brands say they’re barreling ahead with marketing and commerce on the app, even as the clock starts ticking for owner ByteDance to sell it or shut it down.
What Ban? Brands Double Down on TikTok Shop
Brands say they’re barreling ahead with marketing and commerce on the app, even as the clock starts ticking for owner ByteDance to sell it or shut it down.
Technology
TikTok’s Chinese Counterpart, Douyin, Is Courting American Designers
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
TikTok’s Chinese Counterpart, Douyin, Is Courting American Designers
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
Global Markets
How Fashion Entrepreneurs Are Surviving Crises in South Africa
Resourceful leaders are turning to creative contingency plans in the face of a national energy crisis, crumbling infrastructure, economic stagnation and social unrest.
How Fashion Entrepreneurs Are Surviving Crises in South Africa
Resourceful leaders are turning to creative contingency plans in the face of a national energy crisis, crumbling infrastructure, economic stagnation and social unrest.
Beauty
Beauty E-Commerce Is Broken
Once thought of as long-term disruptors who would change the way we shop forever, multi-brand online retailers that sell cosmetics, skincare, fragrance and more are facing multiple headwinds.
Beauty E-Commerce Is Broken
Once thought of as long-term disruptors who would change the way we shop forever, multi-brand online retailers that sell cosmetics, skincare, fragrance and more are facing multiple headwinds.
Retail
How Rent the Runway Came Back From the Brink
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.
How Rent the Runway Came Back From the Brink
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.
Technology
Why Fashion Is Rushing to Create 3D Captures of Its Products
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Why Fashion Is Rushing to Create 3D Captures of Its Products
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Marketing
Revolve Invented Influencer Marketing as We Know It. Now It’s Pulling Back.
The brand’s scaled-back Revolve Festival points to a new direction in its signature influencer marketing approach.
Revolve Invented Influencer Marketing as We Know It. Now It’s Pulling Back.
The brand’s scaled-back Revolve Festival points to a new direction in its signature influencer marketing approach.
Luxury
How Matches’ Collapse Could Impact Independent Fashion
The luxury retailer’s closure has far-reaching knock-on effects for independent brands. Unpaid bills for inventory have pushed some labels into dire financial straits, while confidence in other stockists like Farfetch-backed Browns has sunk to a nadir.
How Matches’ Collapse Could Impact Independent Fashion
The luxury retailer’s closure has far-reaching knock-on effects for independent brands. Unpaid bills for inventory have pushed some labels into dire financial straits, while confidence in other stockists like Farfetch-backed Browns has sunk to a nadir.
Beauty
Lana Del Rey’s Makeup Artist Etienne Ortega Unveils Beauty Brand
With advice from Kris Jenner, the artist debuts his new makeup line, Ortega.
Lana Del Rey’s Makeup Artist Etienne Ortega Unveils Beauty Brand
With advice from Kris Jenner, the artist debuts his new makeup line, Ortega.
Partner Content
Best Practices for Personalisation Through AI in Marketing Campaigns
From customer loyalty types to its pillars of personalisation, SAP Emarsys customer engagement provides more than 1,500 companies with personalised marketing campaigns via AI-powered analytics, including Puma, Aldo and Reformation. BoF learns more.
Best Practices for Personalisation Through AI in Marketing Campaigns
From customer loyalty types to its pillars of personalisation, SAP Emarsys customer engagement provides more than 1,500 companies with personalised marketing campaigns via AI-powered analytics, including Puma, Aldo and Reformation. BoF learns more.
The News in Brief
L’Oréal India in Talks to Acquire Beauty Company Innovist
L’Oréal is in advanced talks to acquire a majority stake in Bare Anatomy parent Innovist sources told The Economic Times India.
Zegna Chairman Says War Has Clouded Visibility of Demand in Middle East
The Italian fashion house cautioned the war is reducing visibility on demand in the Middle East, which accounts for 7 percent of its sales, though all stores are currently open in the region.
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Macy’s CEO Points to E-Shaped Economy, Signalling Consumer Shift
The mention of a forked economy by the head of America’s largest department store signals a heightened wariness that middle-income Americans will continue to spend at the same pace.
France’s Bid to Suspend Shein’s Marketplace Rejected by Appeals Court
The decision from Paris’ Court of Appeal marked a win for the fast-fashion giant after a scandal over sex dolls resembling children for sale on its site.
Coty Announces Board Revamp
The embattled Covergirl owner has appointed five new independent directors amidst a wider leadership and company shakeup.
Zimmermann Names Roberto Eggs CEO
The Moncler Group executive will succeed longtime CEO Chris Olliver, who is staying on as executive chairman.