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Partner Content

Decoding Fashion and Retail Priorities With BoF and Shopify

Executives and technology leaders from luxury and fashion brands including Kering, Hermès, Gucci, Fendi, Nordstrom, Tapestry, Savage x Fenty, Versace and Value Retail, among others, joined BoF and Shopify for dinner in New York City.

Partner Content

Decoding Fashion and Retail Priorities With BoF and Shopify

Executives and technology leaders from luxury and fashion brands including Kering, Hermès, Gucci, Fendi, Nordstrom, Tapestry, Savage x Fenty, Versace and Value Retail, among others, joined BoF and Shopify for dinner in New York City.


Global Markets

Why Japanese E-Commerce Giant Rakuten Is Betting Big on AI

The e-tailer’s head of fashion Ryo Matsumara sees its recent investments in semantic search and other artificial intelligence features as key to driving sales growth in the country’s lucrative but lagging online luxury market.

Global Markets

Why Japanese E-Commerce Giant Rakuten Is Betting Big on AI

The e-tailer’s head of fashion Ryo Matsumara sees its recent investments in semantic search and other artificial intelligence features as key to driving sales growth in the country’s lucrative but lagging online luxury market.


Technology

What Fashion’s E-Commerce and Tech Professionals Need to Know Today

BoF Careers provides essential sector insights for fashion's technology and e-commerce professionals this month, to help you decode fashion’s commercial and creative landscape.

Technology

What Fashion’s E-Commerce and Tech Professionals Need to Know Today

BoF Careers provides essential sector insights for fashion's technology and e-commerce professionals this month, to help you decode fashion’s commercial and creative landscape.


News & Analysis

The Top 10 Stories that Shaped Fashion in 2024

BoF looks back at the news that changed the industry this year — and will define the fashion agenda in 2025.

News & Analysis

The Top 10 Stories that Shaped Fashion in 2024

BoF looks back at the news that changed the industry this year — and will define the fashion agenda in 2025.


Luxury

Executive Memo | Luxury Has a Pricing Problem. What Now?

Steep price hikes have put pressure on big luxury’s value proposition, contributing to the sharp downturn in demand for luxury megabrands this year. Smart executives will take action to rebalance the price-value equation — and fast.

Luxury

Executive Memo | Luxury Has a Pricing Problem. What Now?

Steep price hikes have put pressure on big luxury’s value proposition, contributing to the sharp downturn in demand for luxury megabrands this year. Smart executives will take action to rebalance the price-value equation — and fast.


Technology

Fashion’s New Era of Product Discovery

AI-powered curation across content and search is helping shoppers overwhelmed by choice to find the items they want, with benefits for brands and retailers, according to the BoF-McKinsey State of Fashion 2025.

Technology

Fashion’s New Era of Product Discovery

AI-powered curation across content and search is helping shoppers overwhelmed by choice to find the items they want, with benefits for brands and retailers, according to the BoF-McKinsey State of Fashion 2025.


Global Markets

Myntra: India’s Online Fashion Gateway

The e-commerce giant is helping mass-market and premium brands reach millions of consumers across India. For the BoF-McKinsey State of Fashion 2025 report, CEO Nandita Sinha explained how brands can navigate through the complexities of this dynamic market.

Global Markets

Myntra: India’s Online Fashion Gateway

The e-commerce giant is helping mass-market and premium brands reach millions of consumers across India. For the BoF-McKinsey State of Fashion 2025 report, CEO Nandita Sinha explained how brands can navigate through the complexities of this dynamic market.


News & Analysis

The State of Fashion 2025: Challenges at Every Turn

The ninth annual State of Fashion report by McKinsey & Company and BoF Insights, The Business of Fashion’s data and advisory team, reveals that economic and geopolitical challenges, combined with shifts in customer values, will define a turbulent year ahead. Download the full report to understand the 10 themes that will shape the industry and the opportunities for growth in 2025.

News & Analysis

The State of Fashion 2025: Challenges at Every Turn

The ninth annual State of Fashion report by McKinsey & Company and BoF Insights, The Business of Fashion’s data and advisory team, reveals that economic and geopolitical challenges, combined with shifts in customer values, will define a turbulent year ahead. Download the full report to understand the 10 themes that will shape the industry and the opportunities for growth in 2025.


Technology

The Start-Up Turning AI Designs Into Real Products

Arcade lets shoppers design their own jewellery with AI and then produces it. It highlights both the potential in letting users turn their ideas into reality and how much labour is required behind the scenes to make it possible.

Technology

The Start-Up Turning AI Designs Into Real Products

Arcade lets shoppers design their own jewellery with AI and then produces it. It highlights both the potential in letting users turn their ideas into reality and how much labour is required behind the scenes to make it possible.


Partner Content

Unpacking the GCC’s Fashion and Beauty Growth Opportunities at Oud Fashion Talks

For its third edition, Oud Fashion Talks welcomed international and regional fashion professionals to Kuwait. Panel talks featured local emerging designers, beauty entrepreneurs, industry-leading content creators and the first public interview from CEO of luxury e-commerce platform Ounass, Khalid Al Tayer, in conversation with BoF’s Imran Amed.

Partner Content

Unpacking the GCC’s Fashion and Beauty Growth Opportunities at Oud Fashion Talks

For its third edition, Oud Fashion Talks welcomed international and regional fashion professionals to Kuwait. Panel talks featured local emerging designers, beauty entrepreneurs, industry-leading content creators and the first public interview from CEO of luxury e-commerce platform Ounass, Khalid Al Tayer, in conversation with BoF’s Imran Amed.


Global Markets

Is Q-Commerce the Next Big Beauty Opportunity in India?

‘Quick commerce’ apps that deliver products in just 10-20 minutes are already popular in Indian cities with experts predicting double-digit sales growth for the channel in the years ahead.

Global Markets

Is Q-Commerce the Next Big Beauty Opportunity in India?

‘Quick commerce’ apps that deliver products in just 10-20 minutes are already popular in Indian cities with experts predicting double-digit sales growth for the channel in the years ahead.


Partner Content

At the 2024 Zalando Partner Marketing Awards: Brands Unite With Zalando Best Practices to Optimise Their Retail Media Marketing Strategies

Retail media remains a reliable way to connect with consumers online. BoF explores how Zalando’s retail media unit is platforming its partners to achieve strategic brand goals at their annual marketing awards.

Partner Content

At the 2024 Zalando Partner Marketing Awards: Brands Unite With Zalando Best Practices to Optimise Their Retail Media Marketing Strategies

Retail media remains a reliable way to connect with consumers online. BoF explores how Zalando’s retail media unit is platforming its partners to achieve strategic brand goals at their annual marketing awards.