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Retail

Vans Knows You’re Sick of Their Shoes

For 15 years, the canvas sneaker giant rode a wave of teen demand for its classic styles, only to find itself on the outs when customers moved on to more innovative footwear. Will its new products drive growth again?

Retail

Vans Knows You’re Sick of Their Shoes

For 15 years, the canvas sneaker giant rode a wave of teen demand for its classic styles, only to find itself on the outs when customers moved on to more innovative footwear. Will its new products drive growth again?


Beauty

Applying Lessons From the Beauty Industry to a Department Store Turnaround

Sophia Hwang-Judiesch, who took the helm of the storied department story in September, is looking to find the sweet spot between leveraging new growth prospects and revamping brick-and-mortar.

Beauty

Applying Lessons From the Beauty Industry to a Department Store Turnaround

Sophia Hwang-Judiesch, who took the helm of the storied department story in September, is looking to find the sweet spot between leveraging new growth prospects and revamping brick-and-mortar.


Retail

Temu’s Ambitions Are Bigger Than Beating Shein

With a Super Bowl ad and a social marketing blitz, the Chinese-owned e-commerce platform has quickly built a big fast fashion business in the US. Analysts say its business model points to eventually competing against Amazon and TikTok.

Retail

Temu’s Ambitions Are Bigger Than Beating Shein

With a Super Bowl ad and a social marketing blitz, the Chinese-owned e-commerce platform has quickly built a big fast fashion business in the US. Analysts say its business model points to eventually competing against Amazon and TikTok.


Workplace & Talent

How CFOs Became One of Fashion’s Most In Demand Roles

Allbirds, Stitch Fix and Burberry have all named new finance chiefs this month alone as the role becomes increasingly demanding and in-demand.

Workplace & Talent

How CFOs Became One of Fashion’s Most In Demand Roles

Allbirds, Stitch Fix and Burberry have all named new finance chiefs this month alone as the role becomes increasingly demanding and in-demand.


Technology

Does Your Brand Need an App?

Apps aren’t easy or cheap to develop, and they’re a better fit for some businesses than others. But when they connect with users, the payoff can be substantial.

Technology

Does Your Brand Need an App?

Apps aren’t easy or cheap to develop, and they’re a better fit for some businesses than others. But when they connect with users, the payoff can be substantial.


Partner Content

How Brands and Retailers Are Shaping the Resale Experience

Discover best practices on how fashion companies can effectively enter or elevate their presence in the fashion resale space, with key insights from branded recommerce solutions company Trove’s inaugural report, ‘Brand Resale Index 2023,’ and BoF’s own content.

Partner Content

How Brands and Retailers Are Shaping the Resale Experience

Discover best practices on how fashion companies can effectively enter or elevate their presence in the fashion resale space, with key insights from branded recommerce solutions company Trove’s inaugural report, ‘Brand Resale Index 2023,’ and BoF’s own content.


Global Markets

Fashion’s Fragile Recovery in Latin America

The apparel and footwear market in Colombia rebounded faster than in Brazil or Mexico, but Chile and Peru may not recover to pre-pandemic sales levels for years. Where are the region’s next growth opportunities?

Global Markets

Fashion’s Fragile Recovery in Latin America

The apparel and footwear market in Colombia rebounded faster than in Brazil or Mexico, but Chile and Peru may not recover to pre-pandemic sales levels for years. Where are the region’s next growth opportunities?


Sustainability

At the Home of Zara, Fast and Slow Fashion Collide

A Coruna, Spain is the unlikely headquarters of the world’s biggest fast-fashion retailer, but also where a host of small boutiques pitch themselves as the antidote to constant growth and newness.

Sustainability

At the Home of Zara, Fast and Slow Fashion Collide

A Coruna, Spain is the unlikely headquarters of the world’s biggest fast-fashion retailer, but also where a host of small boutiques pitch themselves as the antidote to constant growth and newness.


Retail

Parade Inks Target Partnership

The direct-to-consumer underwear brand is now sold in 400 of the chain’s big-box stores nationwide — its second wholesale deal after Urban Outfitters.

Retail

Parade Inks Target Partnership

The direct-to-consumer underwear brand is now sold in 400 of the chain’s big-box stores nationwide — its second wholesale deal after Urban Outfitters.


Beauty

Case Study | Inside Beauty’s Biggest Disruptor

E.l.f.’s story is about how an upstart-turned-industry juggernaut brought its growth ambitions to life, with some tough lessons along the way.

Beauty

Case Study | Inside Beauty’s Biggest Disruptor

E.l.f.’s story is about how an upstart-turned-industry juggernaut brought its growth ambitions to life, with some tough lessons along the way.


Global Markets

BoF Insights | Fashion in the Middle East: Optimism and Transformation

The region’s $89 billion fashion industry is set for unprecedented change in the upcoming years thanks to a mix of factors, from shifting consumer behaviours to new government investment policies, according to BoF Insights’ new report.

Global Markets

BoF Insights | Fashion in the Middle East: Optimism and Transformation

The region’s $89 billion fashion industry is set for unprecedented change in the upcoming years thanks to a mix of factors, from shifting consumer behaviours to new government investment policies, according to BoF Insights’ new report.


Direct-to-Consumer

Wholesale Brands Want to Be the New DTC Disruptors

Brands that once ruled multi-brand retailers are investing in DTC to build connections with customers and improve their margins. But like digitally native brands before them, they’re finding fatter profits remain elusive.

Direct-to-Consumer

Wholesale Brands Want to Be the New DTC Disruptors

Brands that once ruled multi-brand retailers are investing in DTC to build connections with customers and improve their margins. But like digitally native brands before them, they’re finding fatter profits remain elusive.