De Beers Makes Sweeping Cuts to Its Elite Diamond-Buying Club
The diamond company produced less than 22 million carats last year, down from almost 35 million in 2022.
digitisation
Technology
Virtual Reality’s Best Use in Fashion May Be For Design
The technology is letting designers create 3D products in a 3D environment, speeding the design process and allowing early concepts to be more spatially accurate.
Virtual Reality’s Best Use in Fashion May Be For Design
The technology is letting designers create 3D products in a 3D environment, speeding the design process and allowing early concepts to be more spatially accurate.
Technology
How Virtual Sampling Went Mainstream
There’s been an uptick in brands from footwear to luxury adopting the technology as they look to speed up their processes, cut costs and burnish their sustainability credentials.
How Virtual Sampling Went Mainstream
There’s been an uptick in brands from footwear to luxury adopting the technology as they look to speed up their processes, cut costs and burnish their sustainability credentials.
Partner Content
Luxury’s Opportunities for Growth Through Innovation and Sustainability
In Paris, Shopify and BoF gathered executives from Jacquemus, Coperni, Isabel Marant, Patou, Giambattista Valli, Marine Serre, Paco Rabanne, Ami, Vestiaire Collective and Early Majority to discuss the strategic imperatives required to navigate the uncertain socio-economic environment, and reimagine how the industry operates.
Luxury’s Opportunities for Growth Through Innovation and Sustainability
In Paris, Shopify and BoF gathered executives from Jacquemus, Coperni, Isabel Marant, Patou, Giambattista Valli, Marine Serre, Paco Rabanne, Ami, Vestiaire Collective and Early Majority to discuss the strategic imperatives required to navigate the uncertain socio-economic environment, and reimagine how the industry operates.
Retail
How to Plan Your Retail Footprint
For up-and-coming brands, a few small, cleverly designed stores in the right locations can have a bigger impact than a giant flagship
How to Plan Your Retail Footprint
For up-and-coming brands, a few small, cleverly designed stores in the right locations can have a bigger impact than a giant flagship
Technology
AI Is Designing Clothes Now
Companies are starting to pitch AI tools that can generate new clothing designs from something as simple as a text description.
AI Is Designing Clothes Now
Companies are starting to pitch AI tools that can generate new clothing designs from something as simple as a text description.
Luxury
Why Luxury’s Counterfeit Problem Is Getting Worse
It’s easier than ever for consumers to buy fakes online. But the spike in counterfeit sales may also have something to do with how brands themselves are pricing and marketing their products.
Why Luxury’s Counterfeit Problem Is Getting Worse
It’s easier than ever for consumers to buy fakes online. But the spike in counterfeit sales may also have something to do with how brands themselves are pricing and marketing their products.
Partner Content
At the BoF 500 Gala, Snap Inc. Showcases Next-Generation AR Activations
At the BoF 500 Gala event, held in partnership with Snap Inc., the social media company showcased how augmented reality can seamlessly blend physical and digital community experiences. BoF learns more about how brands can leverage the technology.
At the BoF 500 Gala, Snap Inc. Showcases Next-Generation AR Activations
At the BoF 500 Gala event, held in partnership with Snap Inc., the social media company showcased how augmented reality can seamlessly blend physical and digital community experiences. BoF learns more about how brands can leverage the technology.
Partner Content
How AR Strategies Can Drive Growth in Fashion & Beauty
BoF and Snap Inc. invited attendees from across fashion and beauty to discuss AR’s evolving use-cases, its ability to innovate client and brand dynamics — and when and how to invest.
How AR Strategies Can Drive Growth in Fashion & Beauty
BoF and Snap Inc. invited attendees from across fashion and beauty to discuss AR’s evolving use-cases, its ability to innovate client and brand dynamics — and when and how to invest.
Workplace & Talent
Fashion’s In-Demand Jobs
Recruiters say interest in the metaverse is cooling, while brands look for candidates with the real-world expertise to navigate uncertain times including in areas such as supply chain, diversity, ESG compliance and HR.
Fashion’s In-Demand Jobs
Recruiters say interest in the metaverse is cooling, while brands look for candidates with the real-world expertise to navigate uncertain times including in areas such as supply chain, diversity, ESG compliance and HR.
Partner Content
At Coterie, Aligning Wholesale with Fashion’s Digital and More Sustainable Future
The contemporary and advanced contemporary womenswear event returns to New York with a renewed focus on its core pillars: sustainability, technology and immersive experiences. BoF meets Kelly Helfman, president of Informa Markets Fashion, to learn more.
At Coterie, Aligning Wholesale with Fashion’s Digital and More Sustainable Future
The contemporary and advanced contemporary womenswear event returns to New York with a renewed focus on its core pillars: sustainability, technology and immersive experiences. BoF meets Kelly Helfman, president of Informa Markets Fashion, to learn more.
Technology
Why CryptoPunks and Bored Apes Are Fashion
NFT profile pictures signal tastes and affiliations, have aesthetic value and set and follow trends. In other words, they're fashion.
Why CryptoPunks and Bored Apes Are Fashion
NFT profile pictures signal tastes and affiliations, have aesthetic value and set and follow trends. In other words, they're fashion.
Partner Content
How Fashion Retailers Use AI to Optimise E-Commerce and Consumer Experience
With an eye toward driving product relevance across the entire retail stack, retailers and brands like The North Face, Bloomingdales and Vans are using Artificial Intelligence tools to create more bespoke e-commerce experiences for customers. BoF meets Lily AI co-founder Purva Gupta to learn more.
How Fashion Retailers Use AI to Optimise E-Commerce and Consumer Experience
With an eye toward driving product relevance across the entire retail stack, retailers and brands like The North Face, Bloomingdales and Vans are using Artificial Intelligence tools to create more bespoke e-commerce experiences for customers. BoF meets Lily AI co-founder Purva Gupta to learn more.
The News in Brief
L’Oréal India in Talks to Acquire Beauty Company Innovist
L’Oréal is in advanced talks to acquire a majority stake in Bare Anatomy parent Innovist sources told The Economic Times India.
Zegna Chairman Says War Has Clouded Visibility of Demand in Middle East
The Italian fashion house cautioned the war is reducing visibility on demand in the Middle East, which accounts for 7 percent of its sales, though all stores are currently open in the region.
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Macy’s CEO Points to E-Shaped Economy, Signalling Consumer Shift
The mention of a forked economy by the head of America’s largest department store signals a heightened wariness that middle-income Americans will continue to spend at the same pace.
France’s Bid to Suspend Shein’s Marketplace Rejected by Appeals Court
The decision from Paris’ Court of Appeal marked a win for the fast-fashion giant after a scandal over sex dolls resembling children for sale on its site.
Coty Announces Board Revamp
The embattled Covergirl owner has appointed five new independent directors amidst a wider leadership and company shakeup.
Zimmermann Names Roberto Eggs CEO
The Moncler Group executive will succeed longtime CEO Chris Olliver, who is staying on as executive chairman.