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Beauty

Can A-List Estheticians Build Viable Beauty Brands?

As more skin care experts launch their own brands, leaning on a roster of A-list clientele may not be enough to scale.

Beauty

Can A-List Estheticians Build Viable Beauty Brands?

As more skin care experts launch their own brands, leaning on a roster of A-list clientele may not be enough to scale.


Beauty

Why Seemingly Every Male Celebrity Suddenly Has a Beauty Line

Evan Mock, Harry Styles, Brad Pitt, Jared Leto and many more famous men are banking on the blurring gender binary, or simply the novelty factor, to propel their brands to the top of a crowded market.

Beauty

Why Seemingly Every Male Celebrity Suddenly Has a Beauty Line

Evan Mock, Harry Styles, Brad Pitt, Jared Leto and many more famous men are banking on the blurring gender binary, or simply the novelty factor, to propel their brands to the top of a crowded market.


Retail

Op-Ed | Yeezy Was Never Going to Save Gap. What Can?

It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.

Retail

Op-Ed | Yeezy Was Never Going to Save Gap. What Can?

It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.


Global Markets

How K-Pop Group NewJeans Became an Overnight Fashion Favourite

The girl group behind hit songs “Attention” and “Cookie” were recently signed by Levis, anointed Seoul Fashion Week ambassadors, and individually have contracts with Chanel, Gucci, Louis Vuitton and Burberry.

Global Markets

How K-Pop Group NewJeans Became an Overnight Fashion Favourite

The girl group behind hit songs “Attention” and “Cookie” were recently signed by Levis, anointed Seoul Fashion Week ambassadors, and individually have contracts with Chanel, Gucci, Louis Vuitton and Burberry.


Beauty

Would You Buy Lube From a Celebrity?

Christina Aguilera is the co-founder and chief brand advisor of Playground, a line that specialises in sexual wellness – a space that’s emerging as the next frontier for celebrity branding.

Beauty

Would You Buy Lube From a Celebrity?

Christina Aguilera is the co-founder and chief brand advisor of Playground, a line that specialises in sexual wellness – a space that’s emerging as the next frontier for celebrity branding.


Retail

Lizzo’s Shapewear Brand Yitty Is Launching Its First Gender Neutral Line

A year after making a splash in the shapewear market, Yitty is expanding its product offering to underrepresented gender identities and ramping up its customer engagement efforts.

Retail

Lizzo’s Shapewear Brand Yitty Is Launching Its First Gender Neutral Line

A year after making a splash in the shapewear market, Yitty is expanding its product offering to underrepresented gender identities and ramping up its customer engagement efforts.


Luxury

Fewer Risks on the Oscars Red Carpet

Sunday’s show should partially reverse a steep slide in awards show ratings, and give luxury brands a big platform. That, plus what else to watch for this week.

Luxury

Fewer Risks on the Oscars Red Carpet

Sunday’s show should partially reverse a steep slide in awards show ratings, and give luxury brands a big platform. That, plus what else to watch for this week.


Sustainability

Cate Blanchett Takes On the Red Carpet System

The Oscar-nominated actress spoke with BoF about how her re-worn and reworked awards show looks push back against the churn of the modern fashion industry.

Sustainability

Cate Blanchett Takes On the Red Carpet System

The Oscar-nominated actress spoke with BoF about how her re-worn and reworked awards show looks push back against the churn of the modern fashion industry.


Retail

What’s Adidas Going to Do With All Those Yeezys?

New CEO Bjorn Gulden will face questions about the doomed collaboration when the company reports earnings this week. That, plus what else to watch for in the coming days.

Retail

What’s Adidas Going to Do With All Those Yeezys?

New CEO Bjorn Gulden will face questions about the doomed collaboration when the company reports earnings this week. That, plus what else to watch for in the coming days.


Global Markets

How South Asians Help Run Dubai’s Fashion Industry

People of Indian and Pakistani heritage are critical to the UAE’s fashion sector, leading billion-dollar retail empires, trading textiles and jewellery and stitching garments for Middle Eastern brands.

Global Markets

How South Asians Help Run Dubai’s Fashion Industry

People of Indian and Pakistani heritage are critical to the UAE’s fashion sector, leading billion-dollar retail empires, trading textiles and jewellery and stitching garments for Middle Eastern brands.


Beauty

Hyram Yarbro and Addison Rae Didn’t Need Beauty Brands

Hyram Yarbro and Addison Rae are the latest content creators-turned-founders to discover online fame alone doesn’t translate into beauty sales.

Beauty

Hyram Yarbro and Addison Rae Didn’t Need Beauty Brands

Hyram Yarbro and Addison Rae are the latest content creators-turned-founders to discover online fame alone doesn’t translate into beauty sales.


Retail

What Fashion Can Learn From Gen-Z’s Approach to Gender

Young consumers are pushing brands to reconsider their approach to gendered collections.

Retail

What Fashion Can Learn From Gen-Z’s Approach to Gender

Young consumers are pushing brands to reconsider their approach to gendered collections.