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Retail

Kiko Kostadinov Opens First US Store in Los Angeles

The Bulgarian designer is opening his second global flagship in Los Angeles’ Melrose Hill gallery district to gain closer proximity to the art world and America’s entertainment industry.

Retail

Kiko Kostadinov Opens First US Store in Los Angeles

The Bulgarian designer is opening his second global flagship in Los Angeles’ Melrose Hill gallery district to gain closer proximity to the art world and America’s entertainment industry.


Retail

Sportswear Is Set for an Epic Showdown in 2025

The battle between challenger brands and incumbents is only set to intensify, pushing each camp to develop more innovative products and devise creative new ways to reach shoppers and tell their stories, according to the BoF-McKinsey State of Fashion 2025.

Retail

Sportswear Is Set for an Epic Showdown in 2025

The battle between challenger brands and incumbents is only set to intensify, pushing each camp to develop more innovative products and devise creative new ways to reach shoppers and tell their stories, according to the BoF-McKinsey State of Fashion 2025.


Retail

What’s Next for Hip-Hop and Fashion

Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.

Retail

What’s Next for Hip-Hop and Fashion

Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.


Global Markets

How Fashion Is Shaking Up Its Global Sourcing Strategies

Rising costs, evolving trade policies and shifting political winds are pushing brands to diversify their sourcing in Asia and laying the foundations for more manufacturing closer to home, as detailed in the BoF-McKinsey State of Fashion 2025.

Global Markets

How Fashion Is Shaking Up Its Global Sourcing Strategies

Rising costs, evolving trade policies and shifting political winds are pushing brands to diversify their sourcing in Asia and laying the foundations for more manufacturing closer to home, as detailed in the BoF-McKinsey State of Fashion 2025.


Retail

Why Weirdness Is Selling in Men’s Denim

Young, fashion-forward men are buying up jeans with bold graphic prints, distinctive embellishments and extremely baggy silhouettes, creating opportunities for niche denim labels and mass retailers alike.

Retail

Why Weirdness Is Selling in Men’s Denim

Young, fashion-forward men are buying up jeans with bold graphic prints, distinctive embellishments and extremely baggy silhouettes, creating opportunities for niche denim labels and mass retailers alike.


News & Analysis

The State of Fashion 2025: Challenges at Every Turn

The ninth annual State of Fashion report by McKinsey & Company and BoF Insights, The Business of Fashion’s data and advisory team, reveals that economic and geopolitical challenges, combined with shifts in customer values, will define a turbulent year ahead. Download the full report to understand the 10 themes that will shape the industry and the opportunities for growth in 2025.

News & Analysis

The State of Fashion 2025: Challenges at Every Turn

The ninth annual State of Fashion report by McKinsey & Company and BoF Insights, The Business of Fashion’s data and advisory team, reveals that economic and geopolitical challenges, combined with shifts in customer values, will define a turbulent year ahead. Download the full report to understand the 10 themes that will shape the industry and the opportunities for growth in 2025.


Sports

Fashion Brands Are Capitalising on Baseball’s Biggest World Series in Decades

The high-profile matchup between the New York Yankees and Los Angeles Dodgers has brands from both cities finding creative ways to take advantage, with or without an official MLB licence.

Sports

Fashion Brands Are Capitalising on Baseball’s Biggest World Series in Decades

The high-profile matchup between the New York Yankees and Los Angeles Dodgers has brands from both cities finding creative ways to take advantage, with or without an official MLB licence.


Retail

Why Men’s Retail Is Booming in Manhattan

Young menswear and streetwear brands are opening stores across downtown Manhattan at a moment when young consumers are eager for in-person shopping, social-media marketing feels stale and menswear customers are looking for new options.

Retail

Why Men’s Retail Is Booming in Manhattan

Young menswear and streetwear brands are opening stores across downtown Manhattan at a moment when young consumers are eager for in-person shopping, social-media marketing feels stale and menswear customers are looking for new options.


Luxury

LVMH Sells Off-White Brand to Bluestar Alliance

The struggling luxury-streetwear pioneer will join Bluestar's stable of brands, including names like Tahari and Scotch & Soda.

Luxury

LVMH Sells Off-White Brand to Bluestar Alliance

The struggling luxury-streetwear pioneer will join Bluestar's stable of brands, including names like Tahari and Scotch & Soda.


Retail

Case Study | How to Create the Perfect E-Commerce Site

The best websites balance the jobs of inspiring customers via lush graphics and compelling storytelling, and maximising sales with a design that’s convenient, intuitive and easy to navigate. This case study explores how to achieve both goals and create the ideal online shopping experience.

Retail

Case Study | How to Create the Perfect E-Commerce Site

The best websites balance the jobs of inspiring customers via lush graphics and compelling storytelling, and maximising sales with a design that’s convenient, intuitive and easy to navigate. This case study explores how to achieve both goals and create the ideal online shopping experience.


Retail

Macy’s Targets Menswear Shoppers With New Private Label

Macy’s newest private label, “Mode of One,” is taking aim at the contemporary menswear shopper as the retailer tries to shore up its men’s apparel business.

Retail

Macy’s Targets Menswear Shoppers With New Private Label

Macy’s newest private label, “Mode of One,” is taking aim at the contemporary menswear shopper as the retailer tries to shore up its men’s apparel business.


Luxury

Mytheresa Grows Sales Amid Continued Focus on Top Clients

After surviving the luxury e-commerce slowdown this year, Mytheresa is preparing for the future by introducing new initiatives to retain its stronghold on its highest spending customers.

Luxury

Mytheresa Grows Sales Amid Continued Focus on Top Clients

After surviving the luxury e-commerce slowdown this year, Mytheresa is preparing for the future by introducing new initiatives to retain its stronghold on its highest spending customers.