De Beers Makes Sweeping Cuts to Its Elite Diamond-Buying Club
The diamond company produced less than 22 million carats last year, down from almost 35 million in 2022.
advertising
Marketing
News Bites | SoulCycle Reveals Laird+Partners Campaign, Balmain Appoints New CEO
In today's News Bites, SoulCycle reveals its first ever campaign by Trey Laird and Balmain appoints a former Valentino executive as its new CEO.
News Bites | SoulCycle Reveals Laird+Partners Campaign, Balmain Appoints New CEO
In today's News Bites, SoulCycle reveals its first ever campaign by Trey Laird and Balmain appoints a former Valentino executive as its new CEO.
Marketing
Turkey Restricts Elle Magazine to Over-18s, Citing Lewd Content
The restrictions are being imposed after some articles and photos in the March issue were deemed to be injurious to the morality of children under the age of 18.
Turkey Restricts Elle Magazine to Over-18s, Citing Lewd Content
The restrictions are being imposed after some articles and photos in the March issue were deemed to be injurious to the morality of children under the age of 18.
Marketing
Online Advertisers Sign Up to Better Standards
The Coalition for Better Ads said it was publishing the voluntary standards after a study in which more than 25,000 web surfers and mobile phone users rated ads.
Online Advertisers Sign Up to Better Standards
The Coalition for Better Ads said it was publishing the voluntary standards after a study in which more than 25,000 web surfers and mobile phone users rated ads.
Marketing
Vogue Arabia Launches With Bold Mission and Style
Vogue Arabia's strongest foothold is in the oil-rich countries of the Arabian Peninsula, where modern malls and a growing art scene are part of a wider push to get in on the multi-billion-dollar-a-year global fashion industry.
Vogue Arabia Launches With Bold Mission and Style
Vogue Arabia's strongest foothold is in the oil-rich countries of the Arabian Peninsula, where modern malls and a growing art scene are part of a wider push to get in on the multi-billion-dollar-a-year global fashion industry.
Marketing
Conde Nast to Package Digital Ad Inventory With Others
The move is part of a wider trend that has forced media companies that previously competed for ad dollars to work together to offer advertisers larger scale than each would be able to their own.
Conde Nast to Package Digital Ad Inventory With Others
The move is part of a wider trend that has forced media companies that previously competed for ad dollars to work together to offer advertisers larger scale than each would be able to their own.
Marketing
Top 10 Campaigns of the Season
Novel commercial tie-ups and striking imagery distinguished the best fashion campaigns of the season.
Top 10 Campaigns of the Season
Novel commercial tie-ups and striking imagery distinguished the best fashion campaigns of the season.
Marketing
Women in Nike Ad Strikes Nerve in Arab World
Within 48 hours the video was shared 75,000 times on Twitter and viewed almost 400,000 times on YouTube.
Women in Nike Ad Strikes Nerve in Arab World
Within 48 hours the video was shared 75,000 times on Twitter and viewed almost 400,000 times on YouTube.
News & Analysis
Why Snapchat Misses the Influencer Mark, For Now
"Given that nearly two-thirds of users skip ads on Snapchat, agency executives think that it should take a page from the likes of YouTube and
Why Snapchat Misses the Influencer Mark, For Now
"Given that nearly two-thirds of users skip ads on Snapchat, agency executives think that it should take a page from the likes of YouTube and
News & Analysis
Super Bowl Sunday Was a Breakthrough Moment for Companies Opposing Trump
"Advertisements celebrating immigrants and a fiery amicus brief were the latest in a series of humbling setbacks for the Trump administration."
Super Bowl Sunday Was a Breakthrough Moment for Companies Opposing Trump
"Advertisements celebrating immigrants and a fiery amicus brief were the latest in a series of humbling setbacks for the Trump administration."
News & Analysis
Escapism Reigns In Super Bowl Commercials, but Politics Proves Inescapable
"Advertisers were willing to pay, on average, about $5 million for 30-second spots during the Super Bowl — and even more in promotional costs to
Escapism Reigns In Super Bowl Commercials, but Politics Proves Inescapable
"Advertisers were willing to pay, on average, about $5 million for 30-second spots during the Super Bowl — and even more in promotional costs to
Marketing
Behind Gucci’s All-Black Campaign Teaser
Recently released ‘audition videos’ for Gucci’s next ad campaign reveal a cast of nine black models, a significant shift for a brand that once got ‘two thumbs down for diversity.’
Behind Gucci’s All-Black Campaign Teaser
Recently released ‘audition videos’ for Gucci’s next ad campaign reveal a cast of nine black models, a significant shift for a brand that once got ‘two thumbs down for diversity.’
Marketing
Intentionally or Not, Big Brands Help Fund Fake News
Because many of their ads are placed on websites by computer algorithms, it's not always easy for these companies to steer them away from sites they find objectionable.
Intentionally or Not, Big Brands Help Fund Fake News
Because many of their ads are placed on websites by computer algorithms, it's not always easy for these companies to steer them away from sites they find objectionable.
The News in Brief
L’Oréal India in Talks to Acquire Beauty Company Innovist
L’Oréal is in advanced talks to acquire a majority stake in Bare Anatomy parent Innovist sources told The Economic Times India.
Zegna Chairman Says War Has Clouded Visibility of Demand in Middle East
The Italian fashion house cautioned the war is reducing visibility on demand in the Middle East, which accounts for 7 percent of its sales, though all stores are currently open in the region.
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Macy’s CEO Points to E-Shaped Economy, Signalling Consumer Shift
The mention of a forked economy by the head of America’s largest department store signals a heightened wariness that middle-income Americans will continue to spend at the same pace.
France’s Bid to Suspend Shein’s Marketplace Rejected by Appeals Court
The decision from Paris’ Court of Appeal marked a win for the fast-fashion giant after a scandal over sex dolls resembling children for sale on its site.
Coty Announces Board Revamp
The embattled Covergirl owner has appointed five new independent directors amidst a wider leadership and company shakeup.
Zimmermann Names Roberto Eggs CEO
The Moncler Group executive will succeed longtime CEO Chris Olliver, who is staying on as executive chairman.