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Khalifa Bin Braik on Dubai’s Transformation and the MENA Retail Playbook | The BoF Podcast

Majid Al Futtaim executive Khalifa Bin Braik joins Imran Amed to unpack Dubai’s transformation into a futuristic global hub, the purpose of physical retail in a post-Covid world and what global brands need to know about expanding into the GCC.
Khalifa Bin Braik
Khalifa Bin Braik. (Courtesy)
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