Sephora
Olive Young Beat Sephora in Korea. Now It’s Coming to the US.
South Korea’s largest beauty retailer cements its plans to become the next big global beauty retailer as it prepares to compete with Ulta Beauty and Sephora’s widening K-beauty sections in the states.
Olive Young Beat Sephora in Korea. Now It’s Coming to the US.
South Korea’s largest beauty retailer cements its plans to become the next big global beauty retailer as it prepares to compete with Ulta Beauty and Sephora’s widening K-beauty sections in the states.
Dermatologists Criticise Skincare Products Aimed at Children
A crop of recent launches geared toward Gen Alpha have earned the ire of medical professionals, The Guardian reports.
Dermatologists Criticise Skincare Products Aimed at Children
A crop of recent launches geared toward Gen Alpha have earned the ire of medical professionals, The Guardian reports.
Will Mikayla Nogueira’s Lip Kit Kill the Clean Girl?
As her label POV launches its first makeup products, the TikTok beauty star says the world is ready to go glam again.
Will Mikayla Nogueira’s Lip Kit Kill the Clean Girl?
As her label POV launches its first makeup products, the TikTok beauty star says the world is ready to go glam again.
What Will Happen to Kendo?
The news that LVMH might sell off its stake in Rihanna’s Fenty raises questions about the broader beauty incubator landscape.
What Will Happen to Kendo?
The news that LVMH might sell off its stake in Rihanna’s Fenty raises questions about the broader beauty incubator landscape.
What Comes After the ‘Clean Girl’?
The trend, characterised by glowing skin, fluffy brows and fake freckles, successfully ended an era dominated by high-glamour makeup. The standards it has set will shape the kinds of cosmetics that consumers will want for years to come.
What Comes After the ‘Clean Girl’?
The trend, characterised by glowing skin, fluffy brows and fake freckles, successfully ended an era dominated by high-glamour makeup. The standards it has set will shape the kinds of cosmetics that consumers will want for years to come.
BoF Careers Community Event: Meeting Fashion and Beauty Employee Needs
BoF Careers brought together HR executives from the likes of Louis Vuitton, The Estée Lauder Companies, Christian Dior Couture, Cartier, Pomellato, Polène and Sephora to an intimate presentation and cocktail event in Paris to explore shifting workplace dynamics.
BoF Careers Community Event: Meeting Fashion and Beauty Employee Needs
BoF Careers brought together HR executives from the likes of Louis Vuitton, The Estée Lauder Companies, Christian Dior Couture, Cartier, Pomellato, Polène and Sephora to an intimate presentation and cocktail event in Paris to explore shifting workplace dynamics.
Can Gen Z Beauty Brands Grow Up? | The Debrief
As Gen Z ages out of stickers and jelly textures, the bar for results is rising. BoF’s Daniela Morosini explains how youth-first brands can earn cross-generational credibility without losing their core.
Can Gen Z Beauty Brands Grow Up? | The Debrief
As Gen Z ages out of stickers and jelly textures, the bar for results is rising. BoF’s Daniela Morosini explains how youth-first brands can earn cross-generational credibility without losing their core.
Gen Alpha Looks for Its Own Rhode
Drunk Elephant may be old news for Gen Alpha, but a wave of new brands, including Sincerely Yours and Yes Day, are hoping to capture tweens’ attention at just the right moment.
Gen Alpha Looks for Its Own Rhode
Drunk Elephant may be old news for Gen Alpha, but a wave of new brands, including Sincerely Yours and Yes Day, are hoping to capture tweens’ attention at just the right moment.
Why Sephora Employees Fear ‘Chaotic’ Tween Shoppers
Preteens are parroting influencer speak and demanding anti-ageing products as the pressure to fit in intensifies.
Why Sephora Employees Fear ‘Chaotic’ Tween Shoppers
Preteens are parroting influencer speak and demanding anti-ageing products as the pressure to fit in intensifies.
How Beauty Retailers Can Use Amazon to Their Advantage
Many premium beauty brands now view the e-commerce giant as a core part of their distribution strategy, and few holdouts remain. Retailers like Sephora and Space NK can use brands’ presence on Amazon to translate to higher sales and better forecasting — if they read the tea leaves right.
How Beauty Retailers Can Use Amazon to Their Advantage
Many premium beauty brands now view the e-commerce giant as a core part of their distribution strategy, and few holdouts remain. Retailers like Sephora and Space NK can use brands’ presence on Amazon to translate to higher sales and better forecasting — if they read the tea leaves right.