Agenda-setting intelligence, analysis and advice for the global fashion community.
Kristin Juszczyk and Emma Grede’s Off Season apparel brand is widening its net once again to include the NBA.
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The Milwaukee Bucks forward is expanding his entrepreneurial portfolio by joining the men’s self-care brand Margin as an investor and adviser.
The National Basketball Association announced a multi-year partnership with Skims, the shapewear, intimates and apparel label founded by Kim Kardashian, on Monday.
The pre-game arena entrance is now a big business as more basketball players craft their personal brands, with the likes of Burberry, Thom Browne and Marni angling to dress athletes.
Mike Sykes is the Sports and Fashion Correspondent at the Business of Fashion. He is based in Washington, D.C. and is laser-focused on covering the sportswear world where it intersects with fashion, tech and more.
Nike’s first official shoe release with the Virgil Abloh Archive begins its launch cycle this week.
The activewear giant’s legal action against the popular sneaker news site Sole Retriever exposes hidden fault lines in the industry's relationship with the media that covers it.
Adidas filed one of the strangest lawsuits that you’ll see in sneakers. It could have implications for how consumers get their information moving forward.
Women’s sports are booming and fashion is missing out, according to new analysis from Bank of America.
British retailers are pushing the UK government to end a tax loophole that has helped online giants Shein and Temu make significant inroads and gain market share.
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.
Wholesale remains essential for the luxury industry, but the rules of engagement have changed. Brands need to know how to minimise the risks and maximise the rewards in their relationships with multibrand players.
The Swedish fast-fashion retailer is one of a shrinking number of companies that’s still drawing attention to its emissions goals. Plus, a Shanghai Fashion Week preview.
