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Balenciaga Names Nathalie Raynaud Deputy CEO

The Kering-owned fashion house is promoting its chief product officer as it prepares to open a new chapter under a new designer.
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Balenciaga has named Nathalie Raynaud deputy CEO as it prepares to open a new chapter under a new designer. (Courtesy Kering)

Balenciaga has named Nathalie Raynaud its new deputy CEO, the brand announced Tuesday.

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Further Reading

Why Gucci Picked Demna

The era-defining Balenciaga designer will take the reins of Italy’s biggest luxury brand in a surprise shakeup of parent company Kering’s creative ranks. The French group is under pressure to turn around performance after profits tumbled 46 percent last year.

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Robert Williams
Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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