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L’Occitane Reports Strong Sales Growth in First Half Results

L’Occitane International S.A reported net sales of just over €1 billion ($1.13 billion) in the first half of its 2024 fiscal year, an increase of 24.9 percent at constant rates.

L'Occitane store in Arles. — L'Occitane store in Arles. (Shutterstock)

By

Daniela Morosini

25 October 2023

L’Occitane International S.A reported net sales of just over €1 billion ($1.13 billion) in the first half of its 2024 fiscal year, an increase of 24.9 percent at constant rates. While its flagship bath and body brand L’Occitane en Provence had the highest sales at €595 million, the biggest gainer was Sol de Janeiro, whose sales grew 174 percent to €270 million. L’Occitane acquired the Brazilian-inspired brand in 2021. Sales for premium skin care brand Elemis declined in the US and UK, but the brand still grew 7.6 percent, with overall sales at €109 million.

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About the author

Daniela Morosini

Daniela Morosini

Daniela Morosini is Senior Beauty Correspondent and Special Projects Editor at The Business of Beauty at BoF. She covers the global beauty industry, with an interest in how companies go to market and overcome hurdles.

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