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Gap Associate Manager, Marketing - CRM

Employer
Gap
Location
San Francisco, California, United States
Closing date
22 Apr 2026
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Job Details

About Gap

Gap has always been about optimistic American style. Starting with our very first store on Ocean Avenue in San Francisco, opened almost 50 years ago by Doris and Don Fisher. The thread that's run through those five decades is the phenomenal people that make up our brand - our employees and our customers. People who are rooted in the legacy that makes Gap what it is, but who are also focused on the future. People who want to leave the world better than they found it.

We've built our brand on staying true to our roots while always being out in front of what's next. If you want to be part of an iconic American brand, and help lead the way for where we're headed, we'd love to have you join us.

About the Role

In this role, you will be responsible for ecommerce pre and post production photography execution strategy and stability, brand enhancements and opportunities that drive business performance. In this role you will also drive the financial responsibility for all cross-brand photography budgets and contractual budgets by developing budgets to align with business goals and defining the most appropriate production methodologies.

What You'll Do

  • Partner with brands, leaders and cross functional partners to understand business strategies and execute seasonal marketing and product photography strategy
  • Drive production on photoshoots; including castings and talent recommendations that align with brand and creative direction, negotiating fees and usage agreements to that lead to strategic and successful programs and campaigns
  • Develop seasonal production schedule that aligns with business priorities, forecast workload and deploy resources
  • Responsible for developing and presenting yearly financial photography budgets and manage monthly metrics and forecasts that lead to cost and resource optimization
  • Adapt team priorities to respond to customer and business partner needs
  • Provide front line supervision to an operational, service or administrative team


Who You Are

  • Experience in photo and video production, project and people management
  • Strong financial acumen; solid understanding of retail fundamentals and financial metrics; expert in budget creation and financial analysis
  • Strong problem solving skills with ability to build strong cross functional partnerships and influence change, as needed
  • Experience managing and motivating technical and artistic resources
  • Probe beyond the stated situation, identifies underlying issues and considers possible alternatives


Benefits at Gap

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.

Salary Range: $93,700 - $121,800 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.

Company

Gap is one of the world's most iconic apparel and accessories brands anchored in optimistic, casual, American style. Founded in San Francisco in 1969, the brand's collections continue to build the foundation of modern wardrobes - all things denim, tees, button-downs, and khakis, along with must-have trends. Gap is designed to build the foundation of modern wardrobes through every stage of life with apparel and accessories for adult men and women under the Gap name, in addition to GapKids, babyGap, GapMaternity, GapBody, and GapFit collections.

Beginning in 1987 with the opening of the first store outside North America in London, Gap continues to connect with customers around the world through specialty stores, online, and franchise stores. In addition, we bring the brand to value-conscious customers, with exclusively designed collections for Gap Outlet and Gap Factory stores and websites. 

Company info
Location
10013
US

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