Agenda-setting intelligence, analysis and advice for the global fashion community.
When lingerie brand Adore Me launched 11 years ago, it was on a mission to bring size-inclusive, sexy silhouettes to the masses. Environmental sustainability, however, was not front of mind.
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The rise of start-ups like Skims and Parade have forced lingerie companies like Victoria’s Secret to evolve. Now, Cosabella, a decades-old lingerie company, is also rebranding to embrace a more inclusive image.
The American artist is launching a new brand called Yitty with Fabletics focused on celebrating shapewear rather than hiding it beneath clothes. But a celebrity-backed line doesn’t guarantee success.
The direct-to-consumer lingerie upstart is entering the critical bra category with $10 million of new funding and unique grip on the consumer psyche of Generation-Z. Could it be the one to finally unseat the industry’s dominant player?
The Swedish fast-fashion retailer is one of a shrinking number of companies that’s still drawing attention to its emissions goals. Plus, a Shanghai Fashion Week preview.
Textile hubs are already feeling the cascading risks of the conflict in Iran as Washington ramps up forced labour probes to revive tariffs, while decarbonisation in fashion’s factories might finally have a standard to go off of.
At Soho House Mexico City, Mexican fashion designers Carla Fernández, Bárbara Sánchez-Kane and Camila Banzo joined BoF’s Yasmine Dahlberg to speak candidly about identity, innovation and what it takes to build an independent fashion business in Mexico — as part of both Women’s History Month and the House’s ongoing Women Shaping the Future initiative.
The fast-fashion giant is offering to let smaller labels plug directly into its famed on-demand manufacturing and global logistics network. But is the boost in speed worth the risk of putting operations in a competitor’s hands?
British retailers are pushing the UK government to end a tax loophole that has helped online giants Shein and Temu make significant inroads and gain market share.
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.
Wholesale remains essential for the luxury industry, but the rules of engagement have changed. Brands need to know how to minimise the risks and maximise the rewards in their relationships with multibrand players.
The Swedish fast-fashion retailer is one of a shrinking number of companies that’s still drawing attention to its emissions goals. Plus, a Shanghai Fashion Week preview.
