Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

US Drives Sales Jump at Mytheresa

The e-retailer continued to benefit from the online luxury acceleration brought on by lockdowns, and credited the beginnings of a return to normal life in the US for another strong quarter.
Mytheresa launched Dior's eyewear in its third quarter 2021. Mytheresa
Mytheresa launched Dior's eyewear in its third quarter 2021. Mytheresa

Pent up demand for luxury high heels and dresses, particularly in the US market, helped to accelerate Mytheresa’s sales in the first three months of 2021, up 47.5 percent year-over-year to €164.8 million (about $201 million).

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

In This Article
Topics
Organisations

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

The Industry That Eats Its Young

Small fashion labels have always been shortchanged by their wholesale partners. A wave of high-profile bankruptcies has turned a structural injustice into an existential crisis. There is a better way to do business, writes Imran Amed.


The Zara-Fication of John Galliano

Fashion’s enfant terrible is trading exclusivity for the mass market. Is it the ultimate fashion coup, or the final surrender of prestige?


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON