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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Resale Gold Rush Rolls On

BoF unpacks emerging models of resale services for brands, including Reflaunt, a startup that counts Ganni’s founder among its latest investors, and Vestiaire Collective’s new ‘Brand Approved’ programme.
Reflaunt service resale
Reflaunt's resale service for COS. Courtesy.

Stephanie Crespin spent nearly a decade in the luxury resale industry, attempting to find the most sensible model for sellers, buyers and — the most critical piece today — brands.

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