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Rothy’s Built a Cult Hero Product For Women. Can It Do the Same With Men?

The direct-to-consumer footwear company is releasing sneakers and loafers in a bid for the men’s footwear market.
Rothy's launches mens footwear.
Rothy's launches mens footwear. Rothy's.

Nina Nichole bought her first pair of Rothy’s flats back in 2018, after seeing ads for the shoes on Facebook for nearly three months.

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