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Agenda-setting intelligence, analysis and advice for the global fashion community.

Battling the Retail Apocalypse: What Worked and What Didn't

The last decade was the most transformative for retail since the rise of big-box stores in the 1980s. To drive traffic and better engage consumers, companies have tried out a number of different tactics. What were gimmicks and what stuck?
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By
  • Cathaleen Chen

As the 2010s come to a close, BoF reflects on how the past decade transformed the fashion industry — and the culture at large. Explore our insights

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