Agenda-setting intelligence, analysis and advice for the global fashion community.
For Mejuri, a jewellery start-up founded online in 2015, a big part of the playbook is to always offer consumers something new. The brand averages nearly a drop a week, ranging from $25 earrings to $4,900 diamond chokers.
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Branded fine jewellery will grow at more than twice the rate of the overall jewellery market but competition will be fierce among established jewellery houses, newer DTC players and fashion brands tapping the category.
The unique dynamics of the jewellery category bode well for luxury incumbents, new entrants and investors alike, argues Luca Solca.
Fashionability, uniqueness and affordable price points are driving a new wave of ‘demi-fine’ jewellery brands.
Wholesale remains essential for the luxury industry, but the rules of engagement have changed. Brands need to know how to minimise the risks and maximise the rewards in their relationships with multibrand players.
Small fashion labels have always been shortchanged by their wholesale partners. A wave of high-profile bankruptcies has turned a structural injustice into an existential crisis. There is a better way to do business, writes Imran Amed.
Fashion’s enfant terrible is trading exclusivity for the mass market. Is it the ultimate fashion coup, or the final surrender of prestige?
The e-commerce giant is betting that a ‘culture of AI’ can solve the mysteries of physical retail and help power its new pricey namesake luxury label.
The Estée Lauder-owned beauty company and The Ordinary parent will relaunch one of its original brands as it moves to rekindle its reputation for incubation.
Wholesale remains essential for the luxury industry, but the rules of engagement have changed. Brands need to know how to minimise the risks and maximise the rewards in their relationships with multibrand players.
The Swedish fast-fashion retailer is one of a shrinking number of companies that’s still drawing attention to its emissions goals. Plus, a Shanghai Fashion Week preview.
Small fashion labels have always been shortchanged by their wholesale partners. A wave of high-profile bankruptcies has turned a structural injustice into an existential crisis. There is a better way to do business, writes Imran Amed.
