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Agenda-setting intelligence, analysis and advice for the global fashion community.

Should Lab-Grown Diamonds Be Labelled? Regulators (Again) Say Yes.

Brands selling synthetic stones should make their provenance clear in marketing, according to the UK’s Advertising Standards Authority.
Two hands cup a pink rose against a blue sky. One finger and wrist are bejewelled with diamond-encrusted rings and bracelets.
Marketing for lab-grown diamonds should make it clear the stones are man-made, according to a new ruling by the UK's Advertising Standards Authority. (Skydiamond)

According to

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Further Reading

How Lab-Grown Diamonds Went Mainstream

Synthetic stones now make up 10 percent of the diamond market, highlighting the ways in which new materials are rewriting the rules of what is considered luxury.

About the author
Sarah Kent
Sarah Kent

Sarah Kent is Chief Sustainability Correspondent at The Business of Fashion. She is based in London and drives BoF's coverage of critical environmental and labour issues.

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