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Luxury Sales Set to Grow by 5 to 15% This Year, Bain Says

The global luxury market accelerated sharply in early 2022, the consultancy found, but risks slowing due to macroeconomic pressures and Covid-19 lockdowns in China.
Person holding shopping bags in each hand, from luxury stores Dior, Chanel and Louis Vuitton.
A customer carries shopping bags from Louis Vuitton, Chanel and Christian Dior. (Getty Images)

The global luxury market is enjoying strong momentum in 2022 so far, Bain & Company said, estimating that first-quarter sales rose 17 to 19 percent year on year.

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Further Reading

Is Luxury Recession-Proof?

With the risk of global downturn rising by the day, the fate of luxury brands depends heavily on their positioning, writes Pierre Mallevays.

Three Threats to Big Luxury

Top-tier luxury brands have come roaring out of the pandemic, but the return of experiences, the rising risk of a global downturn and growing ubiquity of widely distributed labels could spell trouble ahead.

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