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Agenda-setting intelligence, analysis and advice for the global fashion community.

How Big Is Luxury’s Opportunity Outside Capital Cities?

The pandemic has devastated the tourist centres and retail hubs that sustained luxury’s fashion capitals. As the crisis continues to reshape the nexus of consumer spending, some companies are looking to regional cities for new opportunities.
A rendering of Flannels new 120,000 square foot store in Liverpool | Source: Courtesy
A rendering of Flannels new 120,000 square foot store in Liverpool. Courtesy.

Bond Street, Avenue Montaigne, Via Monte Napoleone — most luxury retailers eyeing a new market dream of opening a store in such tony locations in fashion’s capitals, a few doors away from the likes of Chanel, Prada, Balenciaga and Louis Vuitton.

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