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Agenda-setting intelligence, analysis and advice for the global fashion community.

As Travel Booms, Fashion’s Hospitality Ambitions Heat Up

Elle International is launching hotels as Bulgari plans to nearly double its resort footprint in the next three years — with brands anticipating post-pandemic tourism will bring fortune to the fashion hospitality space.
A Bulgari hotel suite in Milan.
A Bulgari hotel suite in Milan. (Courtesy)

Travellers visiting Paris this fall in search of a très chic experience now have one more hotel to add to their itinerary.

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Further Reading

How Luxury Brands Court the 1 Percent

Lately, the game of attracting very important clients, or VICs, has kicked into high gear, as brands are acutely aware that wealthy shoppers are hungry for both luxury products and elaborate experiences post-Covid.

How Saint Laurent Became a $3 Billion Powerhouse

CEO Francesca Bellettini breaks down how she worked with designer Anthony Vaccarello to more than double sales in 5 years, leaning into an amped-up take on Parisian glamour, seasonless merchandising and rapid expansion in leather goods.

Three Threats to Big Luxury

Top-tier luxury brands have come roaring out of the pandemic, but the return of experiences, the rising risk of a global downturn and growing ubiquity of widely distributed labels could spell trouble ahead.

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