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Agenda-setting intelligence, analysis and advice for the global fashion community.

Alo Yoga Is Coming for Your Spa Day

After a $3,600 bag launch, the brand is testing out its own curated spa experience at the Hôtel Plaza Athénée during Paris Fashion Week.
An alo image of a model getting ready in a shower
"Parisians are obsessed with LA wellness," said Summer Nacewicz, Alo Yoga's executive vice president of creative and marketing. (Alo Yoga)

Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and a Celine Dion sing-a-long.

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Further Reading

Tinder Swipes Right on Fragrance

LoveShackFancy partnered with the dating platform to launch its new perfume, Secret Crush, founder Rebecca Hessel Cohen exclusively told The Business of Beauty. Tinder says it’s just the beginning of beauty’s “big integration” into the app.

About the author
Faran Krentcil

Faran Krentcil is a contributing writer at The Business of Fashion. She is a New York based writer, editor and lecturer with a focus on fashion and beauty.

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