These Brands Broke Out in 2020. What’s Next?

In the years prior to the pandemic, designer James Flemons’ Los Angeles-based brand Phlemuns was expanding at a steady pace. Last year, however, the business went through a growth spurt, driven by increased traffic to the brand’s direct online shop through sell-out mask sales, along with the success of its signature backless T-shirt, which now accounts for 10 percent of total revenue.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.