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Agenda-setting intelligence, analysis and advice for the global fashion community.

Telfar’s 20th Anniversary Show: A Celebration With a Message

On Saturday, the brand, best known for its cult favourite ‘Bushwick Birkin’ totes, held its first runway presentation in three years in an alleyway behind its flagship store, where family and community came first.
A couple holding hands.
Telfar's 20th anniversary runway show featured friends and family of the brand. (Getty)

NEW YORK —

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Further Reading

Why Telfar’s New Pricing Model Matters

For its latest apparel collection, the brand will cap prices on items the faster they sell. The idea is to make fashion more accessible — and future inventory easier to plan.

About the author
Malique Morris
Malique Morris

Malique Morris is Senior E-Commerce Correspondent at The Business of Fashion. He is based in New York and covers digital-native brands and shifts in the online shopping industry.

In This Article

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