Agenda-setting intelligence, analysis and advice for the global fashion community.

The Start-Ups Turning Ozempic Into the Next Botox

From medspas to telemedicine, weight-loss drugs are becoming adopted for mainstream cosmetic use.

Alchemy 43 store — Alchemy 43, an upscale medspa chain, says it has an unlimited supply of a medicine that offers the same active ingredient as weight-loss drug Wegovy. (Alchemy 43)

Liz Flora

14 May 2024

A month of Wegovy, one of the new class of remarkably effective GLP-1 weight-loss drugs, can cost over $1,300, if you can get it. Alchemy 43, an upscale medspa chain with 10 locations across California, New York and Texas, says it has an unlimited supply of a medicine that offers the same active ingredient, at less than a quarter of the price.

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Surge in Fake Ozempic Reveals Dark Side of Weight-Loss Frenzy

Wegovy and Ozempic have ignited something of a gold rush in the pharma industry, with organised crime rings and unscrupulous lone entrepreneurs looking to capitalise on the demand with concoctions that range from useless to potentially deadly.

WeightWatchers’ Ozempic Influencer House Backfires

After three years of declining sales, WeightWatchers is struggling to stay relevant and has enlisted the help of social media influencers to push their new weight-loss drugs business.

How Ozempic Changed the Face of Beauty

Famed for speedy weight loss, the effects of the prescription-only drug are now shifting beauty standards.

About the author

Liz Flora

Liz Flora is a Beauty Correspondent at Business of Fashion. She is based in Los Angeles and covers beauty and wellness.

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