Agenda-setting intelligence, analysis and advice for the global fashion community.

Stranger Things Hairstylist Is Launching a Hair Care Brand

The hit Netflix show’s lead hair designer Sarah Hindsgaul will be one of the first on-set Hollywood beauty professionals to have her own hair-care line as more of her peers look for opportunities beyond filming.

Photos of Hindsgaul Hair's initial lineup of a scalp scrub, hair mask, mousse and dry shampoo in light yellow packaging. — Hindsgaul Hair's initial lineup includes a scalp scrub, hair mask, mousse and dry shampoo. (Hindsgaul Hair)

Liz Flora

09 December 2025

BoF PROFESSIONAL

As the hair department head of Netflix’s most popular show Stranger Things, Sarah Hindsgaul has spent a decade immersed in 1980s excess — shaping looks like the poufy curls of Natalia Dyer’s Nancy Wheeler and the dirty pompadour of Joe Keery’s Steve Harrington for all five seasons.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

Will Gen-Z Buy Anything Millie Bobby Brown Sells?

With a very famous founder and zero public financial data, Florence by Mills is either a stealth winner in Gen Z-personal care — or a placeholder for ventures that haven’t happened yet. Perhaps in the right hands it will be both.

The Business of Beauty Haul of Fame: A Crisis for Hollywood Makeup Artists

For red carpet professionals, the fires are the latest in a series of trials.

The Makeup Artist At The Centre of Gen-Z

The “Euphoria” makeup style popularised by Donni Davy is the biggest trend beauty has seen since contouring. Now, her brand, Half Magic, is readying itself to take on cosmetics giants with an Ulta Beauty launch.

About the author