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Agenda-setting intelligence, analysis and advice for the global fashion community.

Sephora or Ulta: A Beauty Brand’s Biggest Decision

Signing an exclusive deal with one of the two leading beauty retailers is an important step for emerging startups and celebrities like Kylie Jenner alike. But setting the right terms is crucial.
Source: Shutterstock
By
  • Rachel Strugatz

NEW YORK, United States –

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