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Outdoor Voices Founder Ty Haney Launches New Venture

The serial entrepreneur shared with BoF how Joggy, a line of energy supplements and balms, is using her web3 platform, Try Your Best, to build community and circumvent challenges faced by direct-to-consumer brands, like rising customer-acquisition costs.
Serial entrepreneur Ty Haney has launched energy supplements line Joggy, and is using her Web3 platform, Try Your Best, to build its community.
Serial entrepreneur Ty Haney has launched energy supplements line Joggy, and is using her Web3 platform, Try Your Best, to build its community. (Wallis Larraga Anstis)

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Further Reading

Will Tyler Haney Save or Sink Outdoor Voices?

The founder’s surprise return to the troubled activewear label after a sudden exit is the latest twist in a saga that underscores the issue with creative leaders who lack the operational savvy to take a start-up to the next level.

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