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How Fashion Deals Helped L’Oréal Become Prestige Beauty’s Biggest Player

At a Paris event showcasing fragrance innovation, L’Oréal Luxe’s president Cyril Chapuy spoke to BoF about how new additions to the group’s stable of licensed beauty brands like Valentino and Prada helped it surpass rivals, becoming the world’s number-one luxury beauty player.
L'Oréal Luxe president Cyril Chapuy has spearheaded several major licence deals with fashion brands.
L'Oréal Luxe president Cyril Chapuy has spearheaded several major licence deals with fashion brands. (Courtesy)

PARIS –

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Further Reading

Valentino to Launch High Perfume Range

L'Oréal is preparing to launch the first haute parfumerie range for Roman fashion house Valentino, the beauty conglomerate revealed to press and buyers at an event in Paris Tuesday.

How Prestige Beauty Brands Can Stay on Top

If aspirational customers keep pulling back from discretionary spending, only the luxury shopper will be left to snap up pricier products. But high-net-worth shoppers crave a different kind of retail experience.

About the author
Robert Williams
Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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