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Glossier’s Comeback Plan

After a rough few years, the beauty brand is opening a new SoHo flagship, will soon launch at Sephora and is planning a busy slate of product releases. Sources say sales of $275 million this year aren’t out of the question.
In February, Glossier opened a brand new New York City flagship and entered Sephora.
Glossier is going back to basics: launching more products at a quicker than ever cadence, opening a wave of flagship stores in metro hubs and, of course, entering Sephora. (Glossier)

New year, new Glossier.

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