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The Best of BoF 2025: Clean Girl Power Remains Strong

One particular beauty look continued to dominate the makeup industry in 2025, driving new innovations and inspiring most of its launches.
A collage of beauty products
(Coty)

Was 2025 the end of the "

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The Industry That Eats Its Young

Small fashion labels have always been shortchanged by their wholesale partners. A wave of high-profile bankruptcies has turned a structural injustice into an existential crisis. There is a better way to do business, writes Imran Amed.


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