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Agenda-setting intelligence, analysis and advice for the global fashion community.

Backstage Beauty: Does It Still Mean Anything?

The purpose of hyping backstage beauty at fashion week has been up for debate for years, but instead of contesting its relevance, the industry needs to embrace its evolution.
Bobbi Brown backstage at a New York Fashion Week show | Source: Courtesy
By
  • Rachel Strugatz,
  • Kati Chitrakorn

Welcome to BoF's Beauty Newsletter, featuring members-only analysis and the week's top news from the frontlines of the global beauty business.

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